NELA·Estimator
Materials
$0
Retail Price
$0
$ / Square
$0
GP %
0%
Net Profit
$0
Net %
0%
Estimate Builder

Roof Estimator

Type in the numbers off any Hover measurement report and this builds the full material order, job cost, and retail price — solved to your target gross profit. Every price and formula input is editable, so update supplier costs any time.
01Job Info
Auto-fills on a new blank job, remembered in this browser — edit freely if you need a different number
Auto-fills the branch below. Manage sales reps
Switches every material price below. SRS pricing isn't loaded yet — those fields will show $0 until you have it.
Insurance: you enter the approved price, we calc the margin
Default: "Total Investment" (retail) or "Per Approved Insurance Estimate RCV Total" (insurance)
02Hover Measurements — House
Drop in a measurement report — PDF or Excel (Hover, EagleView, or RoofR) — to auto-fill the fields below, or type them in by hand as decimal feet (e.g. 182' 7" = 182.58). PDF and Hover's Excel export are both tuned against real reports; still worth a quick glance before trusting it.
or drag & drop the PDF anywhere in this box
Roof Facets total
Ridges 155.08 + Hips 27.5
Combined totals feeding the material calc:
03Field Shingle
ItemCalcArea incl. WasteQtyCost
Field Shingles(area × (1+waste)) ÷ 100 → squares → bundles (×3), rounded up bundles $0
Flat / Torch-Down Area (0–1 Pitch)Excluded from field shingle squares above — tracked here so it's easy to order flat roof material separately sq ft
04Auto-Calculated Materials
Driven directly by the Hover measurements above, using your standard ordering formulas. Quantities and unit prices are both editable — type over any quantity to override it, or hit ↻ to snap it back to the calculated value.
IKO H&R: 33 ft/bundle · UltraHP IR: 20 ft/box · 3-Tab H&R: 33 ft/bundle
ItemQtyUnit PriceCost
05Ventilation & Accessories
Enter quantities per job. Prices are pre-filled from your Beacon list — edit any of them if you're ordering elsewhere.
ItemQtyUnit PriceCost
Manual Material Entries
DescriptionQtyUnit PriceCost
06Materials Subtotal
Total Materials$0
Supplier Price Comparison
Same quantities, priced under each supplier's sheet — no need to switch the Supplier dropdown to see both.
SupplierMaterials Total
QXO$0
SRS$0
07Labor — Insured Contractor Rates
Pull area per pitch tier off the Hover Roof Pitch page and sum into the bands below. Squares include your waste factor from section 01 — same as field shingle ordering. Insured and uninsured use different pitch splits, so switching the dropdown reloads the band structure — re-check your area entries against the new bands.
Drives the Hip & Ridge and Starter labor rate below — same rate table for insured & uninsured
Pitch BandArea (sq ft)Area incl. WasteSquaresRate / sqCost
Total Labor$0
Hip & Ridge / Starter / Decking Labor
ItemBasisSquares / QtyRateCost
Hip & Ridge Labor(hip+ridge length × 1.10) ÷ 100, rate by primary pitch — editable 0 ft 0 $0
Starter Laborperimeter (drip edge/eaves+rakes) ÷ 300, rate by primary pitch — editable 0 ft 0 $0
Decking Install Labor$25 per sheet — pulls qty from Ventilation & Accessories 0 sheets $0
Hip/Ridge + Starter + Decking Labor Subtotal$0
Total Labor Total Labor (pitch tiers) + Hip/Ridge/Starter/Decking$0
07bAdditional Labor Items
Manual entry — check the box for anything on this job and set the quantity.
ItemQtyRateCost
Additional Labor Subtotal$0
08Job Costs
Its own job cost line — not part of labor
Dumpster, steep add-on, decking repair, etc.
Electrical, gutters, painters, or any other sub brought onto the job
Auto-sets to 0% for Jackson (no material tax there)
Auto-sets to 0% for Shreveport & Jackson, 1% otherwise
Auto-sets to 7% for Jackson — applied to retail + approved supplements, not materials
6% supplement override goes to Dominic as a job cost
09Margin & Overhead Targets
GP target = Net Target + Overhead Rate. Under Profit Split, the company can never net below 15% no matter how low this is set — the rep's split adjusts to protect it, not this floor.
Applied to Total Contract, all branches
Profit Split zeroes out the % commission and pays the PM a share of Net Profit instead
Based on Contract Price minus Referral and Appraisal fees — not the full contract price. Counted as a job cost, reduces Gross Profit.
09bDescription of Services
This is what shows on the customer-facing estimate — write it the way you'd want the homeowner to read it.
10Estimate Summary
Job Cost
Materials Subtotal$0
Material Tax$0
Total Material Cost (incl. tax)$0
Roof Labor (pitch tiers, hip/ridge, starter, decking, extras)$0
Permits$0
Misc Trades / Fuel / Additional Trades$0
QC Expense$0
Contract Tax$0
Payment Processing$0
Supplement Override (6%)$0
Referral Fee$0
Appraisal Fee$0
Commission (job cost — $0 under Profit Split)$0
Total Job Cost$0
Retail Price$0
+ Supplement Amount$0
Total Contract Price$0
Gross Profit — Contract minus Job Cost
Gross Profit $$0
Gross Profit %0%
Net Profit — Gross Profit minus Overhead
Overhead (21% of contract)$0
Net Profit$0
Net Profit %0%
Internal tool — NELA Roofing. Prices last set from Beacon price sheet, June 2026. Update unit prices as supplier costs change.